1800flowers and Social Networking

It's always great to see businesses using social networks to build their brand. 1800flowers has been doing just that through twitter.

The key to social networking is to give value without expecting anything in return. Until you've gained a loyal following through giving value to your customers will you ever receive anything. Done correctly, social networking builds brands, gains customer loyalty and trust and promotes your business.

1800flowers is doing all that by highlighting different twitter followers and keeping people's interest by tweeting fun facts like "Fun flower fact: There are over 125,000 known flower species."

1800flowers keeps their followers and customers engaged by asking questions and interacting with them. All this leads to good mojo and people tend to trust companies that have a personal approach to their target audience.

Posted bySamar Owais  


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